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PhoenixSurf: An Interview with the CEO of NMEGlobal
by BradH - 3 April 2006
On a day that has affectionately been called “black Friday,” Stormpay froze all the assets of dozens of major autosurf sites. That weekend, the leadership of the New Millennium Entrepreneurs gathered in Athens, Georgia to figure out how to rejuvenate the industry. By the end of that weekend, the idea for PhoenixSurf had been born.
In the next two months, PhoenixSurf has risen to become one of the top autosurf sites online. This week, I talked with Jonathan Mikula, the CEO of NMEGlobal, the parent company of PhoenixSurf. A 20-year old business student at the University of Georgia, Mikula certainly isn’t the stereotypical autosurf admin, if there is such a thing. “We wanted to make a ‘Google of businesses’ with [NMEGlobal],” says Mikula. “I started in home-based businesses, but the models for most home-based marketing projects were failing. Thus, we started pulling people into new moneymaking opportunities in phases.” The phases, as I discovered, are another unique touch on NME’s business model. Beginning with “immediate cashflow” and ending with “philanthropy,” Mikula and NME got thousands of people involved in online ventures.
When “black Friday” hit, NME was reduced to surviving on their non-autosurf ventures. Pixel pages, a design company, and a hosting company all provided income to NME during the rough times. When they did launch PhoenixSurf, Mikula was determined to get it right. He claims that they procured third party funding and legal counsel, all in an attempt to restore stability and legitimacy to an industry severely damaged by Stormpay and the possibility of government intervention.
However, PhoenixSurf is not without controversy. As anyone who visits TalkGold knows, PhoenixSurf members vigorously promote their program, in many cases using spam and hijacking other threads. “We don’t condone spamming,” Mikula said, hinting that the spam came from members enthusiastic for referral commissions rather than any NME employee. As Mikula mentioned numerous times in the interview, communication is key to keeping members excited and content with the program. “We were upset at the lack of communication 12DailyPro and other autosurf sites had with their members. We try to send out at least one email per day.”
On that note, I was curious on Mikula’s thoughts concerning 12DailyPro and the reasons behind their downfall. After all, NMEGlobal had made a large sum by referring people to 12Daily and other internet investment programs. “We would’ve preferred to see them moderate their growth,” Mikula states, “Customer support lagged, glitches started happening, and people got angry and did chargebacks. This hurts Stormpay, who is processing the money. This all comes back to an issue of communicating [with the members].”
Finally, I asked Mikula about his vision of the online investment and autosurf industries a year from now. “I see more regulation, perhaps something like the Amway statutes coming out of the 12DP case. I welcome it. Scammers will finally be held to some type of accountability. I want that type of security.” Mikula then went on to condemn the numerous high-return autosurf sites which have been created recently, accusing them of using PhoenixSurf’s stability to “take advantage of people who got burned. People see PS paying, and they think the industry has recovered… and that’s not true.”
Personally, I think the jury is still out on PhoenixSurf. We do know that it began with a good management team and a fair amount of starting capital (from NME’s earlier ventures), but whether it can survive in the rough current online investment environment remains to be seen. However, the fact that they are willing to let me have a chat with their CEO speaks volumes about the seriousness of the program and the long-term interest they have in being successful. As always, don’t listen to me—do your own research and make a conscious and informed investing decision.
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